Their joint statement is as follows:-
Press Release
Pakatan Rakyat Council of Leaders
22 June 2009The Pakatan Rakyat Council of Leaders today Monday, 22 June2009 held a meeting at the office of the Opposition leader and agreed on the following:
1. All the component parties of Pakatan Rakyat reiterate their commitment to each other and to strengthen the coalition in order to help form the future Federal Government
2. The Pakatan Rakyat Council of Leaders reaffirms our rejection of the idea of forming a Unity Government with UMNO/Barisan Nasional which is clearly a malicious and desperate attempt to compromise the integrity of the increasingly popular Pakatan Rakyat
3. Pakatan Rakyat agrees to adopt an open approach and is willing to hold discussions with the leaders of Barisan Nasional on issues of national interest such as economic recovery, improving the quality of education, restoring the integrity of the judiciary, abrogation of the Internal Security Act (ISA), the RM12.5 billion PKFZ scandal, abuse of power by the police leadership during times of increasing crime, eradication of corruption, establishment of good governance and to hold immediately a free and fair election to resolve the Perak crisis.
The PKR, DAP and PAS leaders reiterated their commitment to the opposition coalition with the aim of forming the federal government someday.
The joint statement was signed by Opposition Leader and PKR supremo Anwar Ibrahim, DAP's Lim Kit Siang and PAS president Abdul Hadi - Malaysiakini, 22/6/2009, Unity gov't: A united 'no' from Pakatan
Pakatan Rakyat rejected the proposed unity government with Umno at a meeting of alliance leaders in Parliament Monday.- Star, 22/6/2009, Pakatan Rakyat rejects unity talks
HEALTHCARE - Free healthcare for all. Government shall also re-imburse cost of travel of the poorer persons immediately when they arrive in the clinics/hospitals - this to prevent the sick from being deprived healthcare by reason of monetary reasons. We shall be introducing a medical response programme - whereby doctors will go to the sick directly when there is an emergency. Doctors shall visit the sick - especially the elderly in their homes (or the government will make arrangements for them to be brought to hospital). There will be clinics set up at all Detention Centres, and Prisons - and everyday, all lock-ups around the country will be visited by a doctor (or at the very least a medical assistant). - This is the things that Pakatan Rakyat shall be implementing... (It is things like this that Malaysians want to hear from Pakatan Rakyat..)
Currently, they still behave like the Opposition in 2004 and before (and that is no more - for today they rule 4 [could have been 5] States and they may become the Federal Government come next elections if the Malaysian people is convinced that things will be different and better than it is today under the UMNO-led BN..
So, please sit down together and brainstorm and tell us Malaysians what will change. Do not tell us slogans like there will be 'independent judiciary' , etc - tell us the details..please.
SLOGANS were OK for GE2008 - but the people want more...they want real details..
More Democracy - Local Council Elections, Elections of kampung/kampung baru/tamans/orang asli villagers of the heads and main committee, Elections of Penghulus, Elections of Senators by the people...I can go on and on ...maybe later...
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Scope of Political Marketing
Still this subject is in developing phase and need to do a lot to formally recognize Political Marketing as separate subject. In my point of view Political Marketing is highly significant in all countries especially in democrat governments and more especially to developed countries. Political Marketing is essential for political parties, leaders, government and as well as for general public. Political Marketing brings stability in political culture of a country that in return brings prosperity in national economy at root and gross level. Without Political Marketing or misuse of Political Marketing it is really intricate to better understand public needs and it is so intricate to create and develop good governance in a society.
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To better understand the scope of Political Marketing I would like to quote two examples. 1st for the country where Political Marketing is being implement since many years and in contrast to this the another country where Political culture is not developed yet in parties as well as political leaders are not aware about Political Marketing.
On 1st hand I will like to quote USA. Where we can see very clear that Americans are implementing Political Marketing since many years in America, before elections the candidates create and develop a philosophy for their election campaign. So they are clear about what they are communicating in their dialogue. At all level their philosophy remains same, their goals, mission and objective does not change, audience to audience and place to place.
What ever they communicate for coalition parties or public, in New York or in any other state, the theme of their communication at all level remains same because they are well prepared, we can’t find any contradiction in their speeches, it builds harmony and trust in public. As a result we can see that in America normally election forecasting is done before elections by survey and pools and election result proofs those predictions.
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On other hand I would like to quote an example of a developing country where political culture is not as developed yet. We can see that in Pakistan there is political instability, political leaders in Pakistan are not well aware about the importance of Political Marketing due to lack of knowledge. There is no research, no philosophy and no proper developed campaign. One leader is talking and communicating other things compare to other leader of same party, even we can notice very clearly that same leader is communicating in different way with different theme and objective on different occasions and at different territories. Its due to lack of research, lack of proper philosophy and agenda and without preparation of any centralized campaign. As a result public don’t believe their promises and other parties get advantage of their contradictions, however we can see instability, lack of trust inside party and no clear vision.
If we summarize all discussion and keep in mind both examples its clear that without research, developed philosophy and centralized political marketing and election campaign and theme it is impossible to build public trust and harmony at national level. we must give a direction to political activities to get good results for a better future.
For the reason our organization, political marketing services slogan is “VOTE FOR TOMORROW” that describes well all functions of political marketing at all levels, government, political parties, leaders and for public.
To keep in touch with us please join Political Forum at http://www.political-marketing.net/forum
Article written by Mr. Aftab Hussain
http://www.political-marketing.net
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